The Newsletter
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The Blog
Authors and Outcome Anxiety
As we delve into the topic of writer’s block this week, I want to focus today on outcome anxiety. This is the state we often find ourselves in, so consumed with worry about the potential outcome of our actions that we sometimes fail to act at all.
Understanding Writers Block | Decision Fatigue
This week, we’re going to be talking about writer’s block. To kick things off, I want to discuss something called decision fatigue, which has a significant impact on how often you and I experience writer’s block.
Creating Community Around Your Books
Marketing isn’t everyone’s favorite topic, especially for authors. But once you’ve chosen your avatar and started writing your copy, the question remains: where do you find potential customers? Where do you find people to engage with? I want to discuss the three main ways to do that: social media, advertising, and personal engagement.
Pitching Your Book To Your Readers
In continuing to talk about marketing this week we’re going to be moving down one step. We have already talked about how to pick your core reader. Now that you’ve picked your core reader though, we wanna talk about how you write copy for that reader
Marketing – Who Are You Writing For?
This past week we talked about setting up a launch checklist for your book. Today we’re going to be talking about marketing in general, because I think it’s important for an author to understand how to do this.
Post Launch – Keep Up The Hype
We’ve built our checklists, done all of our pre-launch tasks, and our book has finally been released. Now, the question arises: what do we do next?
Pre-Launch – Building The Hype
This week, we’re discussing book launches. Previously, we talked about the checklists you want to build before launching, and I gave you a checklist cheat sheet you can use to build your own. Now, I want to discuss some pre-launch strategies to help sell your book.
Before You Launch – Book Launch Checklist
Anytime I launch a new series or a new book, it’s nerve-wracking and I often feel like I’m missing pieces of my promotional strategy. When I went to launch Dreamer’s Throne, I thought to myself, “Why don’t I have a checklist for this?”
Cultivating And Watching Your World Grow | Gardening
Today I want to discuss what I believe to be the optimal style of writing. I refer to it as ‘gardening’, a blend of plotting and pantsing.
Planning Out Your Book | Plotting
Plotting simply means writing out the plot before you start writing your book. People do this in a myriad of ways and there are countless plotting methods that people use to understand the story structure, identify character relationships, and so on.
The Newsletter
Want in on all the secrets of writing compelling books? Have burning questions for Seth about the business side of being an author? Join the email list for up to date info on the latest videos!